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How Agencies Can Best Help with Social Media in 2017

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Most agencies that offer online marketing services to clients understand the importance of social media. Because social media has become such a significant component of most people’s daily online routine, an online marketing strategy is going to be incomplete without a social media component. While social media can be a powerful way to reach a target audience, that doesn’t mean it’s easy. As all the major platforms continue to grow in size and change how they allow businesses to connect with users, it’s important for agencies to keep up with the latest strategies and tactics that actually work. Since this is a topic we’re very interested in and have a lot of hands-on knowledge about, we want to take a look at some of the areas where agencies can best help their clients with social media in 2017: Increasing Organic Reach There was a time when any business that put in the minimum amount of effort with social media could build quite an impressive following and then reap the benefi